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Hidden URL in new Star Trek Into Darkness Teaser

Posted on December 18th, 2012


The new Star Trek Into Darkness Teaser has a hidden web address at 1:07. A screencap is below. The website itself: http://areyouthe1701.com has only a registration form, but could be / should be part of a new viral campaign for the film. The site also has Facebook and Twitter accounts, though there’s little action there […]

> Posted in Trailer News > Tags: , , , , , ,

Movie marketing goes viral

Posted on April 21st, 2012


When a corporation tries to sell you something, that’s advertising. When your friends and acquaintances try to sell you something on behalf of a corporation — without even realizing they’re doing it — that’s viral marketing.

> Posted in Trailer News > Tags: , , , , , , , , , , , ,

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