Adriana Lima

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Adriana has Beautiful Blue Eyes!!

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Adriana Lima Vogue Brazil October 2003

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Adriana Lima will appear in a Superbowl 2008 Commercial !!



The second half of the Super Bowl will kick A$$ regardless of whether it’s a complete blowout or not—thanks to Miss Adriana Lima, of course!!

The commercial, which was produced in-house, was initiated about three months ago, Mr. Razek said. He declined to reveal details of the spot, saying only that it features Victoria’s Secret Angel Adriana Lima, a football and words that will scroll across the screen. Mr. Razek assuaged any concerns that the ad would be too sexy for network TV, saying that it attempts to strike a balance: not exactly modest but definitely not risqué.

For people not living in the U.S.:

The Superbowl is the biggest sporting event of the year!! TV Commercials cost millions to air during the Superbowl ($2.7 Million for a 30 seconds ad this year), so for Adriana to get a solo commercial during the Superbowl will be a big part of her career!!!

It means Victoria's Secret Executives feel she is the most popular and the sexiest Victoria's Secret Angels to promote to the millions of men watching!!

And it gets better!!!!

To coincide with the Super Bowl push, the retailer has also shifted the release of its "What Is Sexy?" list, which used to come out in May. Now the 3-year-old list will be revealed on the eve of the Super Bowl at a party in Scottsdale, Ariz. A one-hour E! special is also slated to run Feb. 9. The special, which will be hosted by Ms. Lima, will feature the "What Is Sexy?" list, as well as video from the Super Bowl party.

Ms. Beraud said she expects that condensing Victoria's Secret's efforts around the Super Bowl will lead to plenty of buzz. Still, it will be difficult to match the retailer's last Super Bowl effort. The $1.6 million 30-second spot promoted a fashion-show webcast that was watched by 1.5 million people, crashing Victoria's Secret's website.

j7wild's comment:

You know what would even be better?!?

Victoria's Secret Angels Alessandra Ambrosio and Miranda Kerr would make a cameo appearance in the Commercial with Adriana & all 3 Victoria's Secret Hotties would spend 60 seconds making out with each other!

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She is a Goddess:

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