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How to do an eye-popping movie promotional campaign

Posted on July 29th, 2016

  So you’ve raised the funds to create an awesome movie and you want to bask in the glory of a job well done. By all means enjoy your fifteen minutes of fame, and then when you wake up you can get to grips with reality – no matter how great your movie is, it’s […]

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Women-Centric Hollywood Remakes: A Brave New World?

Posted on July 29th, 2016

Can we let you in on a little secret? Chris Hemsworth looks great in Buddy Holly-style glasses. He’s also an excellent dancer. Important information maybe, but it is a bit embarrassing that we’ve already failed the Bechdel test on gender divide in cinema, or at least its journalistic version. Never mind, there are lots of […]

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Stop Watching Movie Trailers

Posted on July 26th, 2016

They are broken, and they’re ruining movies     Stop watching trailers. I dont mean: If it makes you mad, you should avoid it! I mean: Stop watching trailers. You’re buying a broken product. Trailers are free? No, you’re paying to see a movie, and when you watch a trailer, you are decreasing the value […]

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How to organize funding for a film project

Posted on July 12th, 2016

  Having a great idea is just the beginning of the journey. Upon inception of an awesome idea, chances are likely that youll want to find a way to bring it into reality, but just how easy is such a task? You may well have the kind of dynamite idea to get scores of executives […]

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5 of the greatest TV Scenes from 2015

Posted on July 10th, 2016

Despite the rise of live streaming, television remains a powerful force that continues to dominate viewership in the contemporary market. While this may change overtime, for now live streaming is simply providing a progressive platform through which viewers can enjoy their favourite shows at their leisure. However you enjoy your preferred programs, there is no […]

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